Welcome, all, to the third installment in our four-part series, Target Your Ideal Customer with Personas! An accurate understanding of the needs of your ideal customers enables you to communicate with them more effectively—and increases your business’ potential for success. We’re here to help you achieve a more accurate and insightful customer profile, and naturally, we’re doing it the Hivehouse Digital…

A landing page’s only purpose is to prompt your website’s visitors to take action. Landing pages can be used to promote many things such as downloadable content, selling a product, or subscription to a newsletter. A landing page should have one simple task and be easy to create, but plenty of pages have failed to do their job. Are your…

(Part 1 of 2) There are many reasons for businesses to embrace social media – to increase sales, customer service, branding, and reputation management, to name just a few. This is a service that is very important to us at Hivehouse Digital. We regularly work with businesses to brand themselves – whether through blogging, social media, website design, etc.But how…