Why Manufacturers Need Digital Marketing to Hire Talent

Steven GarciaMarketing Strategy, Social Media, Website Design

It’s no secret that hiring talent has been difficult for the manufacturing industry over the past few years. Longtime manufacturing workers have watched their workload increase and the number of coworkers shrink while owners and hiring managers march on with unfilled positions and a workforce stretched thin.  According to the U.S. Chamber of Commerce, the manufacturing sector lost around 1.4…

5 Questions to Ask Before Hiring a Marketing Agency

Delaney DeAngelisSales & Marketing

Hiring a B2B marketing agency is a big decision. You’re handing over the reins of your company’s image to an external company. Essentially, a bunch of strangers! And while the right agency can work magic for your sales and brand, it takes a deep understanding of what your business needs and what the agency offers to form a valuable partnership.…

​Marketing Strategies to Help Manufacturers Recruit Skilled Employees

Jennifer CainBranding & Identity, Inbound Marketing

Through the magic of virtual reality headsets, job fair attendees have jumped aboard General Electric’s latest locomotive and explored the company’s undersea oil and gas recovery machines. Recruiting skilled employees in the manufacturing industry is changing. Here’s how to use marketing strategies to help hire the best talent.