
It’s no secret, HubSpot is our favorite CRM. Since 2012, we’ve been leveraging HubSpot to supercharge B2B businesses in the manufacturing, construction, and professional service industries.
Today, we’re a HubSpot Partner Agency, which means we get access to exclusive HubSpot tools and perks that help us give our clients a leg up in the ultra-competitive B2B world.
For over a decade, we’ve been helping our clients use HubSpot, so what does it actually look like to work with us?
Here’s what to expect when you work with us and HubSpot.
Our HubSpot Project Process
First, we have our proven process. This ensures that we deliver the highest quality service to each of our clients. Our proven process is very collaborative because, frankly, it has to be. Every client is unique. Some marketing agencies act like they have it all figured out— they’ll tell you what you need and don’t need, and expect you to just nod and pay up. At Hivehouse, we work a little differently. We understand that each business, industry, and HubSpot is different, which is why our very first step is to…
Align
First, we listen. We want to hear about your business and industry, the challenges you’re facing, and the goals you want to achieve. This helps us determine what features of HubSpot make sense for your unique situation.
Research
We take your input and begin expanding by analyzing your brand, customer experience, industry, and competitors to find what your HubSpot project needs to succeed.
Roadmap
With all of this information in hand, we begin outlining a tailored plan to achieve your HubSpot dreams.
Execution
We begin putting our roadmap into action, keeping you informed every step of the way, and updating you through regular meetings.
Analyze
We measure and report on your HubSpot project, helping you understand the ROI as well as what’s working and what’s not.
Optimize
We leverage the data from your HubSpot project to continually test and recommend improvements for your marketing efforts.
Hivehouse HubSpot Services
Our proven process is applied to all of our HubSpot projects. Below are the primary HubSpot services we offer.
HubSpot Onboarding
HubSpot Onboarding is our white-glove approach to setting up and optimizing HubSpot for your business. If you’re transitioning from another CRM to HubSpot, we’ll migrate your data and ensure it’s accurately reflected in the new HubSpot environment. After the migration, or if you’re starting from scratch, we’ll begin configuring HubSpot to best address your needs and goals. This could be just implementing Sales Hub, or you might be implementing multiple Hubs at the same time.
In addition to migration and configuration, we also provide training for your team. One of the major reasons that CRMs fail to take hold in organizations (despite their many benefits) is that teams aren’t properly trained. When teams aren’t properly trained your CRM won’t be as effective and adoption across the organization will decline.
Our training, like configuration, will be tailored to your business goals and can take place at every necessary phase of onboarding. After the training, you’ll have the recording and other training documentation you can use for future hires. Plus, as a HubSpot Platinum Partner, we can waive the usual HubSpot onboarding fee, which can save you thousands.
HubSpot Ongoing Support
Once HubSpot is implemented, you can also take advantage of our HubSpot Support service, which can range from regular check-ins to letting our team fully manage your account.
HubSpot is a powerful tool and it can require some ongoing maintenance and optimization to keep everything running at peak performance. If you’re a busy marketing department (who isn’t?) then HubSpot Ongoing Support can give you the backup you need to get the most out of your HubSpot investment. Our HubSpot Support can take the form of:
- Troubleshooting issues
- Implementing a new pipeline
- Creating a monthly newsletter
- Setting up workflows
- Creating sales Playbooks
- And much more!
Whichever route you choose, the goal of HubSpot Support is finding ways to continually improve your HubSpot experience.
HubSpot Portal Audit
And if you already have a HubSpot and it’s gone a little haywire — we can help. Maybe too many salespeople have been in and out of your company and have left your contacts cluttered. Or maybe you’re not sure if you’re really maximizing your portal to its fullest potential. We’ve got you covered!
Our HubSpot Portal Audit is designed to quickly evaluate your HubSpot CRM based on your goals and identify areas of improvement.
The Big Picture Benefits of HubSpot
If you’re on the fence about adopting HubSpot in your company, you might be wondering what all the hubbub is about. Well, you’re in luck because we love to wax poetic about HubSpot. Below are the biggest reasons to become a HubSpot company.
Easy to Use
It’s not just the incredible HubSpot Academy — which is like Hogwarts for Sales and Marketing, filled with tutorials on every aspect of HubSpot and even marketing, that makes it easy to use. It’s intuitively designed so marketers can step right in and begin dragging and dropping email designs, landing pages, and more essential marketing materials. Of course, it’s easy to get started but robust enough that experienced marketers and salespeople can always find new bells and whistles to leverage and perform at their highest level.
Built for Customers and Leads
HubSpot is built around inbound marketing methodology, which takes the approach of meeting your customers or leads wherever they are in their sales journey, on the marketing channels they prefer. If your company leverages inbound marketing, then HubSpot is built for how you work. If you’re a customer who doesn’t want to feel like you’re getting sold to, then HubSpot is the platform you hope your next business deal will be built on.
Flexible Pricing
HubSpot offers a variety of pricing packages from free to enterprise. They’ll even let you customize your package to fit your business. Maybe you don’t need their operations hub or maybe you just want to use the marketing hub — whatever you’re using HubSpot for, you can find a flexible and fitting price point.
Makes Your Job Easier
Beyond the intuitive user interface, HubSpot also incorporates marketing automation, workflows, and generative AI for content and graphics. This makes creating comprehensive marketing campaigns easier than ever. Plus, HubSpot is constantly updated with new features that refine and add new features to your marketing and sales toolbelt.
Make Hivehouse Your Home for HubSpot Help
From onboarding to maximizing your next marketing campaign, we can help with every aspect of HubSpot. Trust us, we’ve been working in HubSpot for over 12 years, with clients big and small. Want to hear more details about how we can help make your HubSpot really shine? Schedule a quick chat with our team!
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